The latest round of Euro NCAP tests have revealed that if customers rate safety as a key factor in a new car purchase, they should visit their local Ford showroom.
Ford scored better than any other manufacturer in the latest round of stringent Euro NCAP safety tests, with the Blue Oval winning no less than three "Best in Class" awards. The Ford B-Max took joint honours with the Fiat 500L in the small MPV class while the safest small off-road 4x4 was awarded to the latest Kuga. Finally, the safest business/family van was awarded to the new Transit Custom.
All three models were given the maximum five-star rating, as was the new Fiesta, the Ford Ranger and the Ford Focus. Ford also received awards for active safety systems like MyKey on the Fiesta – a system that allows owners to impose speed limits for younger drivers - as well as its Active City Stop emergency braking system, Driver Alert, Forward Alert and Lane Keep Assist systems.
"Safety is a core value at Ford," said Stuart Southgate, Ford automotive safety director.
"For Euro NCAP to evaluate our vehicles and determine that they are segment leaders in their safety assessment is a wonderful recognition of the values and talent of our designers and engineers," he added.
Michiel van Ratingen, Euro NCAP secretary general, said: "Euro NCAP is recognising the efforts of some manufacturers already offering a higher level of occupant protection in their cars, but today safety means more than protecting occupants in a crash.
"Through the expansion of our tests and the assessment of important active safety systems, our aim is to inform and allow all road users to benefit from safe cars with advanced systems in the most affordable way, and to contribute in reducing the number of road accidents."